Ad nation, part 1

Disruption is the word. There seems to be a trend of using live models in Bukit Bintang, Kuala Lumpur's stretch of shopping malls.


We got a free photo postcard with ten guys, my mom and me in it at Berjaya Times Square, courtesy of telco Maxis.


These guys hired by TM, another Telco, were shouting in the street outside BB Plaza, telling you to call the athletes in Beijing.


These fashionistas were wigging it in the lobby of Pavilion for Forever 21. Picasa won't let me rotate that, sorry.

Maike Evers, istatue?

My favorite TVCs: the common craft show-inspired Maxis 3G (Flickr and Facebook versions here), animated Ribena which was effective without words, and the DiGi TVC (below).